INDIAN MOTORCYCLE TAKES CENTER STAGE WITH HOMETOWN CROWD AT
2013 INTERNATIONAL MOTORCYCLE SHOW IN MINNEAPOLIS

Indian Motorcycle Experience’ Exhibit Features Historic Sights and Sounds from the Past plus the Inspired Power and Rumble of Upcoming, Completely Reengineered Indian Motorcycle Engine

MEDINA, Minn. — January 7, 2013 —
Indian Motorcycle, the original American motorcycle company, today announced its plans and participation at the International Motorcycle Show in Minneapolis, taking place January 11-13 at the Minneapolis Convention Center. Representatives from Minneapolis-based Indian Motorcycle and parent company Polaris Industries will be on-hand to showcase the entire lineup of 2013 Indian Motorcycle models, including the just announced Indian Chief Vintage Final Edition, which commemorates the previous era of Indian Motorcycle. The display also features a sound booth where attendees can experience firsthand the rumbling power of the upcoming, all-new Indian Motorcycle engine.

“Motorcycle enthusiasts around the world have been eagerly anticipating our plans for the new, completely redesigned Indian Motorcycle coming later this year. We’re delighted to share our progress and vision of the Polaris era with our hometown fans and members of the press,” said Polaris Vice President of Motorcycles, Steve Menneto. “Our team is committed to charting an inspired new future for this brand that fuses the iconic elements of its legendary past with state-of-the-art technology and engineering prowess. We’re proud to display our passion and excitement this week in Minneapolis.”

The all-new “Indian Motorcycle Experience” exhibit chronicles some of the brand’s most important and historic achievements and highlights select vintage motorcycles and military vehicles. It includes a 1942 Indian Model 741B Army model on loan through the National Motorcycle Museum representing the company’s commitment to the military in WWII, and an MV 850 militarized ATV representing Polaris Industries’ current products built for the U.S. Military. Also featured will be the 1935 Indian Chief purchased by Polaris in 2012 on the HISTORY Channel program “American Pickers.”

The company will also showcase an exact replica of the Floyd Emde Indian “Big Base” Scout that dominated and won the Daytona 200 beach race in 1948. The perfectly restored motorcycle represents exactly how the machine would have appeared on the starting line of the race. The sound of history will reverberate throughout the convention hall as this extremely rare motorcycle will be started up several times over the weekend (Friday – 6:30 p.m., Saturday – 12:30 p.m. and 3:30 p.m., Sunday – 12:00 p.m. and 2:00 p.m.).

Motorcycle enthusiasts are encouraged to visit the “Indian Motorcycle Experience” in Minneapolis (January 11-13), New York City (January 18-20) or Chicago (February 8-10). For tickets and more information on specific shows visit www.motorcycleshows.com.

ABOUT INDIAN MOTORCYCLE
Indian Motorcycle, a wholly-owned division of Polaris Industries Inc. (NYSE: PII), is America’s original motorcycle company. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America’s most legendary and iconic brands through unrivaled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited under new brand stewardship. To learn more, please visit www.indianmotorcycle.com.

ABOUT POLARIS INDUSTRIES
Polaris is a recognized leader in the powersports industry with annual 2012 sales of $3.2 billion. Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles, including all-terrain vehicles (ATVs) and the Polaris RANGER® and RZR® side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles.

Polaris is among the global sales leaders for both snowmobiles and off-road vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory and Indian motorcycle brands. Additionally, Polaris continues to invest in the global on-road small electric/hybrid powered vehicle industry with Global Electric Motorcars (GEM), Goupil Industrie SA, and internally developed vehicles. Polaris enhances the riding experience with a complete line of Polaris and KLIM branded apparel and Polaris accessories and parts.

Polaris Industries Inc. trades on the New York Stock Exchange under the symbol “PII”, and the Company is included in the S&P Mid-Cap 400 stock price index.
Information about the complete line of Polaris products, apparel and vehicle accessories are available from authorized Polaris dealers or anytime at www.polaris.com.

Media Contact
Megan Kathman
Skyya Communications
Ph: (952) 746-1311
megan.kathman@skyya.com

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