Indian Stories

07-05-2014 00:00:00

Iconic Indian Motorcycle® rides into Haryana; country’s first dealership inaugurated in Gurgaon


  • Located in the heart of the commercial hub of Gurgaon, Haryana at B-10, Info City, Sector 34
  • Showroom can display 9 motorcycles
  • Global standards of after-sales and service support to further add to the overall experience of owning an Indian Motorcycle®
  • To open 2 dealerships in India by year end
  • Dealership inaugurated by Mr. Bennett J. Morgan, Global Chief Operating Officer, Polaris Industries Inc. and Mr. Pankaj Dubey, Managing Director, Polaris India Pvt. Ltd. and Mr. Sandeep Bansil, Dealer Principal, Indian Motorcycle


Gurgaon, May 7th, 2014: Bringing history live on the roads of India, Polaris India Pvt. Ltd., a wholly owned subsidiary of Polaris Industries Inc., the world leader in Off-Road and All-Terrain Vehicles has inaugurated the country’s first Indian Motorcycle® showroom in Gurgaon, Haryana.

This world-class showroom was inaugurated by Mr. Bennett J. Morgan, Global Chief Operating Officer, Polaris Industries Inc. and Mr. Pankaj Dubey, Managing Director, Polaris India Pvt. Ltd. along with Mr. Sandeep Bansil, Dealer Principal, Indian Motorcycle®.

With this strategic announcement, Polaris India has brought the iconic motorcycle brand closer to the Indian biking enthusiasts.

“With a showroom design inspired by the original home of Indian Motorcycle in Springfield Massachusetts, dealers and consumers will experience the brand as never before. Motorcycles, apparel, and accessories will be displayed in a retail environment that is both premium AND approachable. It will become a destination for riders and they will want to spend time interacting with the brand as well as your store” said Mr. Bennett J. Morgan

The very first showroom to display and retail the legendary Indian Motorcycle® holds great importance for us. It is the first interface where we are giving an opportunity to biking enthusiasts to own a slice of history with a contemporary twist. The start of the Indian Motorcycle’s® dealer network in India reinforces the company’s serious commitment towards growing its footprint in the country and reaching out to Indian Motorcycle® fans. This year we intend to open 2 dealerships in India,” said Mr. Pankaj Dubey, Managing Director, Polaris India Pvt. Ltd.

The showroom, located at B-10, Info City, Sector 34, Gurgaon, Haryana, can display up to 9 motorcycles. The entire range of the Indian Motorcycle®: Indian Chief Classic, Indian Chief Vintage and Indian Chieftain models will be available at the Gurgaon dealership. The team at the dealership will comprise of trained professionals offering global standards of after-sales and service support to add to the overall experience of owning an Indian Motorcycle®.


The state-of-the-art showroom combines global architectural standards and infrastructure synonymous with the reputed legendary brand under one roof. Besides being a visual delight with the entire range of Indian Motorcycle® on display, the dealership also boasts of attractive merchandise to enthuse the visitors and customers.  

Indian Motorcycle is an iconic brand that gained immense popularity across world geography. In April 2011, Polaris Industries acquired Indian Motorcycle and in August 2013, it unveiled the all-new range of Indian motorcycles in the USA.

Since the April 2011 acquisition of Indian Motorcycle by Polaris Industries, the company has made an unprecedented commitment of time, resources and passion into the design of the all-new power plant. From the outset, the goal was to capture the iconic design and styling aspects of the 113-year old brand’s most historic models and fuse that heritage with state-of-the-art technology and progressive design elements. The new design reflects an unparalleled investment into researching the complete history of Indian Motorcycle power train development.

About Indian Motorcycle

Indian Motorcycle, a wholly-owned division of Polaris Industries Inc. (NYSE: PII), is America’s first motorcycle company. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America’s most legendary and iconic brands through unrivalled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited in India.


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About Polaris India Pvt. Ltd

Polaris India Pvt. Ltd. was established as a wholly owned subsidiary of Polaris Industries Inc. (USA), ( which designs, engineers manufactures and markets innovative, high quality Off Road Vehicles (ORV’s), innovative All-Terrain Vehicles (ATVs), the Polaris Ranger®, (for recreational and utility use), Snowmobiles, Motorcycles and Electric powered vehicles. Polaris India Pvt. Ltd. launched its flagship products including ATVs, Polaris Ranger RZR®, Side x Side Vehicles and Snowmobiles in India on 24th August, 2011.The iconic Indian Motorcycle®, America’s first motorcycle company was launched in New Delhi , India on 22nd January, 2014 and the entire range of the all-new 2014 Indian® Chief® was revealed.


Polaris India, has taken one giant step to revolutionize the Indian market for catering to very culture of the Indian Territory with a wide array of diversified off-road vehicles designed exclusively for our elite customers and various utility use. Polaris India has a strong network of 16 Dealerships, 10 PRS (Polaris Riderz Stop) & 23 Polaris Experience Zones (Off-Road Tracks) to take the off-road riding culture way ahead. They are state-of-the-art and offer a workshop for service. These dealerships located at Ahmedabad, Bangalore, Chennai, Cochin, Dehradun, Guwahati, Hyderabad, Indore, Jaipur, Srinagar, Kolkata, Lucknow, Ludhiana, Mumbai, Dimapur and New Delhi.


Information about line of Polaris products, apparel and vehicle accessories are available at www.polarisind.inor from authorized Polaris India Dealers.


About Polaris Industries Inc.

Polaris is a recognized leader in the powersports industry with annual 2013 sales of $3.8 billion. Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles, including All-Terrain Vehicles (ATVs) and the Polaris RANGER® and RZR® side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles. 


Polaris is among the global sales leaders for both snowmobiles and Off-Road Vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory and Indian Motorcycle brands. Additionally, Polaris continues to invest in the global on-road small electric/hybrid powered vehicle industry with Global Electric Motorcars (GEM), Goupil Industrie SA, Aixam Mega S.A.S., and internally developed vehicles. Polaris enhances the riding experience with a complete line of Polaris Engineered parts, accessories and apparel and Klim branded apparel and ORV accessories under the Kolpin and Cycle Country brands.


Polaris Industries Inc. trades on the New York Stock Exchange under the symbol “PII”, and the Company is included in the S&P Mid-Cap 400 stock price index. 


Information about the complete line of Polaris products, apparel and vehicle accessories are available from authorized Polaris dealers or anytime at


For more information please contact:

Runa Ahlawat

Manager- Marketing Communication

+91 9818465205


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