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Indian Motorcycle Events

Sturgis Motorcycle Rally

Aug 7 - 15
Sturgis, SD
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Sturgis Motorcycle Rally - Lazelle Demos

Check out Indian Motorcycle on Lazelle St at the Sturgis Motorcycle Rally and take a free demo ride on the all-new 2020 lineup featuring several models with the new Thunder Stroke 116 and the Scout Bobber Twenty. Throw your leg over any of the new Indian Motorcycle models such as the Scout Bobber, FTR 1200, Chieftain Dark Horse, Chief Vintage, Springfield Dark Horse, Chieftain Limited and Roadmaster Dark Horse, featuring the industry-leading Indian Motorcycle Ride Command system.


Demos will run from 9 AM to 5 PM daily.


All riders and passengers must be 18 years or older and wear proper riding attire (DOT approved helmet, closed-toe shoes, long pants, and eye protection). All riders must also present a valid motorcycle endorsement.


While Progressive is sponsoring the Demo Tour, it is not providing insurance to any rider participating in the Demo Tour who does not already have Progressive motorcycle insurance.