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MAKE THE MOST OUT OF STURGIS BIKE WEEK

Join us at the 84th annual Sturgis Motorcycle Rally, one of the best known motorcycle rallies in the world.  The annual pilgrimage to South Dakota takes over the entire town with epic rides, rockin' concerts, great foods, and hundreds of motorcycles.

TAKE A TEST RIDE

Stop by one of our four event locations to test ride our 2024 lineup! Find us in Sturgis, Deadwood, and Spearfish Canyon.

MOTORCYCLE RACING

Come see the Indian Motorcycle racing team at the Sturgis TT as they aim to win their 8th AFT Chamiponship in a row. Learn more about Indian Motorcycle Racing here >

OWNERS EVENTS

Join us for 3 exciting owner events in Sturgis this year! Check out the Schedule to see what's planned for each day.

HELPFUL STURGIS BIKE WEEK INFORMATION

Check out the FAQs and Schedule to find answers to common questions and see what's planned for each day.

Sturgis Bike Week FAQs

Everything you need to know to get the most out of your Sturgis Motorcycle Rally experience.

Sturgis Bike Week Schedule

View our daily schedule to help plan your trip.

HISTORY OF STURGIS

Indian Motorcycle has deep roots in Sturgis. The rally’s origins come from a group of Indian Motorcycle riders called the Jackpine Gypsies, who held the first event on August 14th, 1938.

PAST EVENTS AT STURGIS

See what Sturgis Bike Week is all about with a look back at past events.